Media Strategist

Nectar360 is a loyalty, data, and marketing services business. Our 1st party data (Nectar) is the key to unlocking customer understanding across the various Sainsburys businesses and supplier base (FMCG and General Merchandise (GM) brands) - our clients. The commercial team is responsible for how we combine, leverage, and commercialise data and media. The colleague will be working in one of the fastest growing and dynamic areas of the business, supporting us in driving significant profit growth from Nectar360's data-driven media and digital offering - in and around store, onsite (Sainsbury's & Argos e-Commerce) and offsite (our Digital Trading Platform (DTP)) monetisation. The colleague will need a unique blend of data literacy, digital channel knowledge, relationship building expertise, commercial drive, and stakeholder management to be successful in this role. They will be a strategic thinker, with a passion for data driven marketing, customer behaviour understanding.
Why join us
Joining Nectar360 means being part of a dynamic team that is at the forefront of loyalty programme innovation and customer engagement. As a Strategist in our Planning team, you will have the opportunity to work with renowned brands and clients, utilising data-led insights to create impactful and targeted campaigns. Be part of an environment where you can develop deep knowledge of our business, as well as that of our clients, aligning strategic objectives and driving revenue growth. Collaborate with cross-functional teams, influence stakeholders, and play a pivotal role in delivering customer-centric solutions that leverage cutting-edge technologies. With a focus on personal and professional development, joining us means being part of a team that thrives on creativity, innovation, and delivering exceptional results in the loyalty marketing space.
What you need to do
Communicate Nectar360's vision and be fully conversant in the benefits and USPs of all Nectar360 services with a focus on Argos capabilities.
Responsible for feeding into client account and brand planning that is strategically aligned to Argos category and corporate objectives, using customer and ecommerce data as the foundation for recommendations.
Be the category expert, aligned to select categories and key GM client accounts, facing into clients and Trading contacts
Demonstrate a strategic mind-set by understanding the key business challenges of our Argos clients. Work with the cross functional team (Analytics, Data & Insights, Client Services and Campaign Media Management) to develop solutions.
Create insights led proposals for GM clients, ensuring that strategy, data selection and process adhere to Sainsbury's and Nectar's data guidelines.
Unlock incremental proactive category growth opportunities, through identifying, planning and sharing category centric media strategies with Trading teams.
Manage stakeholders of varying seniority and agendas to create campaigns that resonate with the GM customer - driving trade and meeting broader corporate and category objectives.
Strong project management, communication, and presentation skills, along with a customer-centric mindset and experience in loyalty or CRM, will be essential for success in this role.

You are a highly skilled and experienced professional who excels at creating and evaluating outstanding data-led campaigns. With a deep knowledge of the Nectar360 business, as well as clients' businesses, you have the ability to champion the customer and recommend innovative solutions that align with strategic brand and account objectives. Through your strong project management skills, critical thinking, and problem-solving abilities, you deliver customer-centric projects that leverage data insights to drive commercially advantageous campaigns. Furthermore, your exceptional communication and presentation skills allow you to build strong relationships with clients and key stakeholders, influencing them with your recommendations and gaining their trust. Your passion for staying up to date with industry trends and your focus on digital, personalisation, and data-led capabilities contribute to continuous improvement and growth in our services to clients.
What you need to know and show
Proven track record of success in data/digital/comms planning within a consultative environment.
Experience of working with customer loyalty, market research and ecommerce data, gained within retail clients and/or FMCGs or General Merchandise.
Highly organised and confident in planning and prioritising workload. Energetic, self-motivated and driven - the ability to spot and leverage opportunities across the business.
Advanced user of Powerpoint and Excel.
Excellent written, verbal, and numerical communication skills.
Extensive knowledge of how targeting, segmentation and profiling techniques are used for direct marketing campaigns.
Comfortable presenting in front of and influencing senior stakeholders and clients.
Strong client liaison skills i.e. able to work collaboratively and in partnership to deliver high quality data driven solutions.
Be comfortable dealing with ambiguity, and then taking stakeholders on a journey to the right solution for the business.
Exceptional data-led planning skills with a strong e-commerce and digital focus.
Showcase success back to the business to ensure that the broader teams benefit from best practice.
Strong technical expertise by utilising confidence and self-belief to provide recommendations in the face of challenges from clients and internal stakeholders with partial information.
Comfortable working with Trading teams - working alongside the Senior Data Strategist to spot and leverage these opportunities in categories and be the expert on customer behaviour.
Be an expert on data and customer targeting in the broader Sainsbury's or Argos business.
Expertise in presenting complex ideas back to clients, the wider Nectar360 team, Marketing and Trading teams to persuade and inform.
Experience and expertise in pushing back, and challenging the status quo whilst maintaining relationships throughout.